Key Behaviors - Television, Radio and Video Production
Accountability – Accepts responsibility for own actions and decisions and demonstrates commitment to accomplish work in an ethical, efficient and cost-effective manner. |
- Manages time well.
- Meets established deadlines and goals and effectively communicates progress to supervisor.
- Behaves honestly and candidly.
- Accepts responsibility for results.
- Effectively documents operational procedures.
- Performs in accordance with professional standards.
- Accepts responsibility for self development.
- Assumes responsibility for project and process outcomes.
- Advocates for needed resources.
- Assesses multiple demands and competing priorities and identifies necessary resources to handle critical work demands.
- Ensures resources are available to efficiently accomplish work.
- Demonstrates consistent focus on minimizing expenses while maximizing results.
- Sets and maintains high standards of ethics and performance.
Adaptability – Adjusts planned work by gathering relevant information and applying critical thinking to address multiple demands and competing priorities in a changing environment. |
- Changes behavior in response to feedback.
- Willingly works outside of ordinary routine.
- Learns from experience.
- Appropriately handles difficulties or problems that arise from unexpected technical obstacles.
- Functions effectively in ambiguous, complex or stressful situations.
- Demonstrates willingness to adapt plans to new opportunities.
- Willingly works outside of ordinary routine.
- Helps others adapt to changes through training and setting a positive example.
- Implements new departmental directives.
- Effectively manages in an environment where change is continuous.
- Adapts departmental plans to respond to organizational, technical or environmental changes.
- Actively seeks out new and innovative ideas.
- Advocates proactive change in the system.
Communication – Effectively conveys information and expresses thoughts and facts. Demonstrates effective use of listening skills and displays openness to other people's ideas and thoughts. |
- Listens to others with intent to understand needs.
- Conveys sufficient and accurate information to ensure service is delivered on time.
- Keeps others informed of work activities, customer problems and needs.
- Uses appropriate technical terminology in all communications.
- Shares information with customers and co-workers.
- Translates technical information into clear and concise messages for non-technical audiences.
- Organizes information and presents it in a clear, concise and grammatically-correct manner.
- Seeks evaluation and feedback from colleagues.
- Adjusts communication style to suit audience and situation.
- Acts as a conduit among organizational levels to ensure everyone is informed of initiatives.
- Communicates complex information and instructions clearly.
- Effectively uses all resources to gather information for reports, proposals and other documents.
- Communicates goals and mission of university, campus and department to employees.
- Presents information effectively to a variety of audiences.
- Demonstrates effective writing skills in reports and other documents.
Customer/Quality Focus – Anticipates and meets the needs of customers and responds to them in an appropriate manner. Demonstrates a personal commitment to identify customers' apparent and underlying needs and continually seeks to provide the highest quality service and product to all customers. |
- Respond to university and community inquiries in a timely, courteous and positive manner.
- Determines and identifies problems.
- Routinely follows through to ensure needs are met.
- Understands and conveys department style and mission to the customer.
- Makes suggestions for improving customer service.
- Follows through with customers regarding needs.
- Coordinates internal resources to ensure problem is solved.
- Prioritizes allocation of resources.
- Anticipates problems and needs of customers.
- Maintains positive relationships with customers.
- Implements and monitors standards of quality and service.
- Networks with university and community customers to ensure continued support.
- Meets long-term needs of customers.
- Determines standards of quality and service.
Inclusiveness – Interacts appropriately with all business and community partners and members of and visitors to the campus community, without regard to individual characteristics. Demonstrates a personal commitment to create a hospitable and welcoming environment. Fosters respect for all individuals and points of view. |
- Treats others with dignity, trust and respect.
- Shows sensitivity to the needs, concerns and opinions of others.
- Demonstrates openness to new ideas and methods of completing task.
- Enables others to participate as productive members of the team.
- Seeks input from others with diverse backgrounds.
- Gains the respect of people from diverse backgrounds.
- Evaluates different viewpoints to solve problems.
- Assembles teams of individuals with diverse backgrounds and viewpoints.
- Cultivates a diverse network to ensure success of long range goals.
- Stays in touch with employees at all levels of the organization.
- Encourages and promotes workforce diversity.
- Ensures diversity of programming and community input.
Occupational Knowledge/Technology Orientation – Demonstrates the appropriate level of proficiency in the principles and practices of one's field or profession. Demonstrates a commitment to continuous improvement, to include understanding and application of technology (hardware, software, equipment and processes). |
- Effectively uses occupational aptitude, knowledge and technology to carry out assigned duties.
- Offers suggestions for improvement in production processes.
- Accepts responsible for self-development of technical and other skills.
- Adapts to changes in technology within the work environment.
- Keeps current with new technology and determines practical applications.
- Acts as a technical resource to others; trains and shares new technology and processes with others.
- Demonstrates creativity in using all available resources to carry out assignments.
- Makes recommendations for acquisition or application of new technology.
- Determines use of new technology.
- Keeps current on professional and technical developments and trends in the industry.
- Promotes department’s expertise as a tool to develop the university as a whole.
- Approves the acquisition of new technology.
- Keeps current on professional and technical developments and trends in the industry.
Team Focus – Works cooperatively and effectively with others to achieve common goals. Participates in building a group identity characterized by pride, trust and commitment. |
- Contributes fair share of effort toward team goals.
- Shares resources with others.
- Puts team goals before personal goals.
- Approaches projects with a team orientation.
- Welcomes and supports new members of the team.
- Responds to the requests and needs of other team members and welcomes input.
- Values and encourages the contributions of all members.
- Assists team members in dealing with conflict.
- Informally recognizes contributions of team members.
- Develops team “esprit de corps.”
- Formally and informally recognizes individual and collective accomplishments.
- Focuses on the common goals of the department, campus and university.
Leadership – Communicates personal vision and the university's vision in ways that gain the support of others. Mentors, motivates and guides others toward goals. |
- Gains the attention and respect of others.
- Wins the support of others.
- Follows through on commitment.
- Resolves conflict and moves quickly to confront direct reports of problems.
- Responds to all employees’ questions and concerns.
- Provides mentoring opportunities to enhance skills and development.
- Picks up on symptoms of problems.
- Adapts communication style to a variety of people and situations.
- Effectively delegates by clearly communicating scope, expectations and priorities.
- Engenders trust by keeping others informed.
- Takes responsibility for making tough decisions.
- Keep staff well informed of important issues, adapting leadership styles as needed.
- Actively promotes positive department image through university relations and community relations.
- Creates opportunities for professional growth and development to enhance performance and multifunctional skills.

